We believe you have what it takes, you just need a little direction.

The Virtual Assistant Course Suite


Want to take a course or get coaching? 

Ready to fast-track your success by learning from the experts?

It just makes sense to learn from those in the business who are already successful. 

  • Those that have put in the hard yards. 
  • Those that have made the mistakes, learnt from them, tweaked their approach and then grown some more.

Whether you're just starting out, or you've been around for a while and are now looking to scale with a team, we've got you covered.

Everything you need to grow your fully-booked, work-from-home virtual assistant business!


Get the ultimate pricing calculator for  virtual assistants

Your one-stop solution to confidently setting your rates and unlocking your true earning potential! 💰

Put an end to all your pricing woes and start earning what you truly want.

Specifically designed for NZ and Australian freelance virtual assistants.

I want to set my profitable prices >


The mini-course to set up your VA biz and land your first client

Turn your work from home dreams into reality with the proven 7 Step Start-Up Formula to becoming a virtual assistant.

Say goodbye to being a slave to your 9-5, and say hello to the ultimate in freedom and flexibility. 

Get ready to launch your business, land your first client and start earning from home on your terms.

I'm ready, let's do this >


Launch your dream VA business in 30 days

The step-by-step guide to launching your dream VA business, and landing your first-ever *well-paying* client (...in just 30 days!)

Be your own boss. Replace your 9-5 income. And get the freedom and flexibility you’ve been searching for.

I want to launch in 30 days >


The essential website template for VAs

You can now build your website in just one day with a stunning fully-customisable website template designed specifically for virtual assistants!

Put an end to all your website woes and start showing your credibility as a business owner.

I want to build my website >


Exclusive mastermind to level up your business

Are you ready to ditch the overwhelm and get laser-focused?

The Scale It! Mastermind is for established virtual assistants looking to scale their businesses to make more money without having to work more hours!

Join a close-knit group of ambitious Virtual Assistants from around the world who are looking for the ultimate in freedom, flexibility and control.

I want in on this >


Set yourself up for success in your VA biz for 2024

Now's the time to snap up 12 months of coaching sessions, a 2024 business planner designed specifically for virtual assistants, plus a year's worth of support, accountability and mindset magic inside Your Success Lab.

Get laser focused and propel your virtual assistant business forward in 2024.

The doors to Your Success Lab only open for a short time in October each year. Don't miss out ... join the waitlist now!

I say YES to success >

Private coaching sessions to get you unstuck

You don't have to do this alone. Get personalised support and advice over a coaching call (or 6) with us.

We'll get you unstuck, help you strategise your next steps and answer your questions!

Whether you're just starting out or looking to grow, this private coaching will help give you clear direction and the focus you need.

Yes, I need a plan >

Sam + Jo Cafe

We're Sam + Jo.

Two New Zealand mums and entrepreneurs obsessed with online business who created successful virtual assistant companies from scratch. Now we're teaching you our secrets!

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Listen in.

We tell it like it is with our unfiltered honesty.