The 2021 Virtual Assistant Summit Went Off!
You may have missed out on attending the live summit early this year, but you can still access the recordings!
Whether you’re an experienced VA or just staring out, we all want one thing – and that’s to run flexible and successful businesses.
Our 15 expert summit speakers are all leaders in their industries, both here in New Zealand and across the globe. Plus they all know the value of hiring a VA so who better to provide us with the know-how to ensure our businesses grow.
Get more clients, make more money and grow your team today with lifetime access to this value packed summit!
Summit Session Topics & Speakers
Summit Kick Off: Watch Time 40 mins
Robett is one of New Zealand’s most sought-after keynote speakers so we’re super pumped to have him kick off the Summit in true Robett style!
A National Champion Ex-Professional Snowboarder & Snowboard World Championships Silver Medalist, Olympic Commentator & TV Producer with 20+ years experience in the media and technology industry, Robett is also LinkedIn’s top 3 most influential New Zealanders, Metro Magazine’s Top 10 Innovators of the Year and a Fortune 100 Content Consultant.
After exiting his portfolio of companies and starting a family, Robett’s new mission is to inspire more people to say #YesToSuccess and help destroy Tall Poppy Syndrome.
Get ready to say #YesToSuccess by being unapologetically YOU!
Business Coach, NatalieTolhopf.com
Ditch Your Doubt & Take Imperfect Action: Watch Time 45 mins
I don’t know enough.
I’d never be brave enough to do that in my biz.
I’m crap at sales.
It’s got to be perfect before I can put it out.
I’ll never be as successful as them.
What if they find out the truth about me?
The list goes on. I’ve heard it all.
Here’s the hard truth. If you keep thinking that way, you’re right. You won’t get anywhere. Because your mindset BS is getting in your way of being a raging success. You are sabotaging yourself. Your biz will only ever be as good as your mindset. So let’s pull up your socks and GET IT IN CHECK. Because it’s time to commit and make it happen or go and get a job.
No more procrastination. No more perfectionism. No more bloody comparisonitis. You are good enough NOW. Not tomorrow, next week, or next year. But NOW. Learn how to ditch your self-doubt and use imperfect action to take your biz to the next level!
Declutter Coach, The Tidy Lady
Organising Your Space For Productivity: Watch Time 48 mins
We've learnt a lot from Lockdown, but for many of us working from home is normal.
However, we often don't treat our home work space seriously. If pushing the kids' LEGO and homework aside to make space for your laptop sounds familiar, maybe it's time to take a second look at how your workspace works for you.
Team Leader Customer Success, Canva
What's New With Canva: Watch Time 40 mins
Canva is the go-to tool for non designers which makes it perfect for virtual assistants.
Use it to create your social media graphics, cover and background images on your profiles, icons for your website, presentations, and so much more!
This session is a fun and interactive overview of new releases on Canva from the past 3 months, as well as a tips and tricks session.
Nail Your Niche: Watch Time 70 mins
Niching = Being An Expert In Your Field = More Profit.
It really is a no-brainer!
Niching down to a single service or to a very specific market can feel like the most counter-intuitive thing to do.
But in actual fact, when done well niching will be the single best decision you make in your business. Finding your niche not only narrows down the types of clients you want to work with, it also helps you find the perfect virtual work you actually enjoy doing!
In this session, you'll learn how to become an expert in your field in order to increase your leads and profit!
Pricing Expert, NatalieCoombe.com
How To Make More Money In Less Time: Watch Time 45 mins
Natalie empowers women entrepreneurs to sort out their pricing so they can finally pay themselves what they are worth, without burning out in the process.
Your salary is not your reward!
In this session, you'll learn:
- The one pricing myth you need to bust in order to pay yourself the salary you deserve.
- The three key pricing models VA's need to know.
- Five steps to creating profitable services more clients can actually afford.
Founder & CEO, BSI People Skills
The Four Personality Quadrants And Why You Need To Understand Them: Watch Time 55 mins
Understanding your personality style, as well as those of the people close to you, means you can build more meaningful relationships and better respond to the needs of your clients and teams.
The benefits of understanding what’s important to other personality types are:
- Improved decision-making
- Reduce unhealthy conflict
- Diversity appreciation
- Increased productivity
Each individual client and/or team member has different communication preferences that make up his/her personality type, and some personalities can clash if there isn't any understanding of each other.
In this session, you’ll learn to speak the language that has your client (or team members) loving you.
Conversion Copy: How To Sell Without Being Sleezy: Watch Time 45 mins
Most of us don’t like to sell. We’re scared we’ll come across as slimey, like some white-toothed, smart suited used car sales man.
But here’s a bit of a surprise for you. People like buying stuff.
And if we have something that people need in their lives, something that solves a problem, sates a desire or soothes a pain point. Then guess what – it’s okay to talk about it.
A well written sales page, email series, chat bot or video can sell your products and services while you sleep.
In this session, Kate Toon will take you through:
- What conversion copy really means
- The definition of a sales page
- How long does sales copy need to be
- Defining your positioning
- Understanding your audience
- Sales copy formulas
- Killer headlines
- And so much more!!
You’ll leave this session feeling more confident about selling then ever before!
Live Well Coach, TraceyHancock.com
Why Work Life Balance Will Always Remain Elusive & What To Focus On Instead: Watch Time 55 mins
Work-life balance is held up as being the standard to achieve. Get that balance right and all will be well. But no matter how hard you try, it remains elusive, right?
In this session, Life Coach Tracey will explain why chasing ‘work-life balance’ will leave you feeling disappointed every time and what to focus on instead.
You’ll learn the importance of consciously designing your life and its role in helping you feel less stressed and more fulfilled.
And of course, there’ll be tips on how to do this from a practical and mindset perspective.
Founder, The VA Foundry
Finding Clients For Introverts: Watch Time 75 mins
Despite being natural introverts, both Jo + Sam have not only created successful VA businesses of their own, they’ve both gone on to grow other online businesses as well.
In this session, you’ll learn:
- How to focus on your strengths as introverts to find clients.
- Why focusing on repeat business and referrals is key.
- Where the best places are to network.
- Why you never actually need to ‘sell’ yourself.
- How introverts can prepare so that cold calling and in-person network events aren’t required … at all!
NZ Head of Bookkeeping, Xero
Streamlining Your Bookkeeping Business: Watch Time 30 mins
Hear from Mel Morris, Head of Bookkeeping at Xero and founder of the New Zealand Bookkeepers Association on how to streamline your bookkeeping.
Mel will share stories and practical tips on how to utilise software as well as ideas on engaging with your clients while working remotely.
Pallas Hupé Cotter
Speaker, Mentor & Writer, POP
Building Confidence On Camera And Connecting With Your Clients Remotely: Watch Time 50 mins
We know. It's not easy going "live" online. It's far more comfortable to stay behind the scenes and fly under the radar. But there's no hiding anymore. There's just no replacing face to face communication, even in the virtual world, on tiny little computer cameras.
We're offering a practical workshop to help you get more comfortable on camera: meeting with clients online, and creating video content that everyone's now expecting to see.
- where to look
- what to wear
- how to "dress" your setting
- how to be yourself, but up your impact
- how to make a positive impression on camera
The session presenter is Pallas Hupe Cotter, a former tv presenter and now professional speaker and mentor. She'll show you how to make the best impression and genuine connection online.
When you get comfortable on camera, it changes your relationship with clients. You create relationships, built on trust and confidence. Don't limit your success. Learn industry secrets of on-camera communication in this session.
Business Development Manager, Rocketspark
The Latest Trends In Web Design: Watch Time 40 mins
Research shows that good design sells more, and increases return business significantly.
Aimed for design newbies and old hands alike, this session will lift your web design game.
Showing off a few simple but effective techniques, you'll be wowing clients with some great user experience outcomes.
Emily Roach -Griffin
Business Coach, Biz BFF
Unlock The Power Of Instagram Stories: Watch Time 60 mins
Instagram stories are a fun and powerful way to increase engagement, connect deeply with your audience, and drive sales on Instagram!
In this hands-on workshop, we'll explore how you can use Instagram stories to connect with your dream clients and collaborators in a fun, natural way (and without spending hours glued to your phone!)
Director, The Effect
Effective Leadership For New Generation Leaders: Watch Time 50 mins
What is effective leadership? Leadership has come a long way in the last decade and a leader now has to have a whole new set of tools in their leadership toolkit in order to be effective in the modern working world.
In this session, Bridget will talk about what leaders really need to have to be able to lead into today’s uncertain climate.
Next generation leaders have to lead from not only the head now but also the heart and bring a whole new level of authenticity and realism to how they interact with their teams
Sam Browne and Jo Jensen
VA Coaches, Savvy School
Live Q&A Session: Watch Time 70 mins
Nothing was off the table as virtual assistants from around the world asked Sam & Jo questions all about being virtual assistants.
We cover how we have created lives we love, how to manage your sales process, tech tools to run your business, how we work so well together, would we ever get a job, how many hours do we work, how we run our businesses around kids, how we say no, plus so much more!
Sam Browne and Jo Jensen
VA Mentors, Savvy School
BONUS SESSION - Podcast Management As A Specialty Service: Watch Time 70 mins
Experienced podcasters Sam + Jo, take you behind the scenes of their podcast The Sam + Jo VA Show currently ranked #4 top entrepreneurship podcast in New Zealand.
What you'll learn:
- Why podcast management makes a great niche
- How to manage a successful podcast
- The types of podcast services you can package up
- The end to end process for podcast episode management
- The tools you need
- How to find clients
What Session Attendees Are Saying...
You put together another amazing summit that had so much value not just for VAs but for any one who identifies as working in the online space.
I can’t wait for 2022!!
"I personally got so much from the sessions by Jo and Sam - these resonated perfectly and honestly especially 'finding clients for introverts'.
I really enjoyed the experience and it opened up so many thought processes."
"The entire summit was packed with so much valuable information - got some really great tips that I can implement into my business.
Gained some different perspectives too."
It's super easy to access! Learn from the best in the comfort of your own home, with lifetime access to all session recordings.
At less than $7 per session, you're getting incredible value with topics that can skyrocket your VA business.
The sessions are between 45 and 90 mins of content each and are available in both video and audio only versions.
What Session Attendees Are Saying...
"The 2020 and 2021 summits have been absolutely invaluable!
Please keep doing them. Really enjoy the sessions!"
“I loved the VA Summit! I got so much out of every talk that I attended and I learnt so much from each session.
The speakers were a great mix of skills, they definitely catered to every category of service. My top 3 presenters would have to have been Kate Toon, Emily Roach Griffin and Robett Hollis, all 3 are such natural presenters.
The sessions I got the most out of were Finding Clients For Introverts and Taking Imperfect Action, it felt like these were designed just for me. I can't wait for next year's summit!”
“I really enjoyed being able to take my time working through every session.
Found 'Nail Your Niche' so inspiring, and loved Jason from Rocketspark's concise message packed full of heaps of usable info.”